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Erin Green from Tonic.com has a fantastic article about the Edward Cullen/Robert Pattinson effect on women. They site Dr. Helen Fisher, biological anthropologist at Rutgers University and author of “Why We Love: The Nature and Chemistry of Romantic Love.”
When you look at this chaos through the eyes of Fisher’s brain-scan research, all of the behavior may not seem rational, but it does get a little more logical. Hang onto your Twilight lip venom and Team Jacob water bottles; we’re heading into the heads of devoted, smitten, frenzied women.
Our group was interviewed for the article during the premiere & quoted in it a few times. Here is one excerpt:
When women recognize traits in a person (or fictional characters, as it were) that they’d want in their own mates, Fisher says the reward system in their brains become active. The brain sprays positive signals and natural drugs, specifically the pleasant-feeling dopamine, all over the place. Physiologically speaking, Fisher said in a TED speech, this is the same spot in the brain that “becomes active also when you feel the rush of cocaine.”
Edward Cullen is literally causing a feel-good drug reaction in women’s heads.
The co-owner of fan-site Cullen Boys Anonymous, Kim Clarkson, says visitors to her site joke about this all the time asking, “What did Stephenie Meyer put in these books?”
Read the full article HERE.
We were also named in their review of the best Twilight fan posters at the New Moon Premiere:
See the full review HERE.
Photo Credit: Getty Images
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